Stopped opening the AI news.
Too much, too fast, all confident, all contradicting each other. You can not tell what is signal and what is a vendor with a press release. So you stopped reading.
AI implementation for UK firms
AI implementation for UK firms
You run a UK firm. Ten to five hundred staff. £2M plus revenue. You are accountable to a P and L. You know AI matters. You do not know which tools are real, what is safe, or where to start without breaking what already works. That is what we do. Three fixed steps. Discovery from £5k. Build from £25k. Run from £3k a month.
Four signals we recognise by the third sentence of a discovery call. If any of these is sitting in your head right now, you are the conversation we want.
Too much, too fast, all confident, all contradicting each other. You can not tell what is signal and what is a vendor with a press release. So you stopped reading.
You do not know with what. You do not know what has been pasted into a free account. You have not asked because you do not want the answer.
Software you paid for in 2019 that sits there. You do not want to repeat that with AI. Tools you pay for and stare at are worse than no tools.
A competitor your size moved. A client mentioned it on a call. Your board asked again. You can not keep saying you are looking into it for another six months.
Most firms try to do everything at once. We will not. One workflow at a time. The next one starts when the last one is adopted.
Existing software stays where it works. We build the new pieces to plug into what your team already uses. Integration runs through Model Context Protocol (MCP) servers and standard APIs so the parts we add talk cleanly to the parts that were already there. The diagram below is the actual architecture, not a marketing illustration.
If a tool is not safe for your data, we tell you, and recommend the alternative.
The hardest part of an AI rollout is not the build. It is getting the team to use the new thing on a Tuesday morning when something is on fire and the old way still works. The tool nobody uses is the most expensive tool.
Plain-English training for the team that has to use the tool. Written, recorded, and live walkthroughs. Not a PDF in SharePoint.
One person inside your firm owns the workflow. Briefed, supported, authorised to make calls when something breaks. Not you.
Quarterly check-ins. If adoption stalls, we go back in. The retainer covers it. No new statement of work for fixing something that should have stuck.
Each engagement runs through the same three stages. You can stop after any one of them. Discovery comes first. Always.
Two weeks. We map how the firm actually runs, identify the costliest friction, scope the integration architecture, and write a staged plan covering 12 to 24 months. The deliverable is a written plan you own. If we never speak again, the plan is yours to act on.
One workflow at a time, integrated and live inside 90 days. Training and adoption are part of the build. The workflow goes live with a documented system and a named internal owner inside your firm.
Monthly retainer. Optimise what is running. Build the next workflow when the firm is ready. Replace tools that have stopped earning their keep. Stay current as the AI landscape moves so you do not have to.
We make money one way. Clients pay us to ship a workflow. No vendor commissions. No reseller margins. No retainer for sitting in meetings. The four lines below are how we keep that honest.
We are not a reseller of any platform. Recommendations follow your interest, not someone else’s price list. The work is paid by the client. That is the whole revenue model.
We publish 100 tools ranked by usefulness for firms your size. Open methodology. Christopher Goodsell signs the weekly publication. If we would not put our name on it, we do not publish it.
Written for the team that has to use the tool. Not for an audit. Not for a board pack. For the person at the desk on Tuesday morning when something is on fire.
We build on Model Context Protocol where it fits. Your stack stays portable. Integrations are documented. You can take the work to another partner at any time.
Case studies will publish here as each engagement ships. The first will be named with the client’s permission, with real numbers from their P and L.
We do not invent client names, numbers, testimonials, or composite case studies. If a number is not real, it will not appear here.
That makes the early version of this site less impressive than it could be. It is the price of the rule. Plenty of consultancies fake this part. We will not.
Most consultancies hide pricing because the number depends on what you can pay. Ours does not. The price on the card is the price on the invoice.
Two weeks of structured work
One workflow shipped inside 90 days
Rolling retainer, reasonable notice
Book a 20-minute call. You bring the question that is bothering you. We bring an honest answer about whether we can help. If we can not, we will try to tell you who can.